Read some of our most recent articles from our telemarketing team.

How Does Email Marketing Work? What are the Pros and Cons?

Email Marketing. One of the most widely used forms of marketing communication today. When used correctly, it can be one of the most effective forms of marketing that you can ...

Why High Street Shopping is Dying and What Can Be Done to Save It?

It's no secret that online retailers have had a detrimental effect on the high street. With many big companies today like Amazon, Argos, Littlewoods etc. many high street retailers are struggling to compete. But why? Why is the high street experience diminishing whilst the online experience flourishes? Why does this need to change? and how can ...

How Can Telemarketing Aid Catering Businesses?

Whether you are a Sodexo or a catering van visiting businesses, in the catering industry marketing is everything and in marketing, telemarketing is everything. At Inspired we have had the pleasure of working with catering businesses and catering equipment suppliers to generate sales and appointment leads and increase their ...

How Can Telemarketing Aid Agricultural Businesses?

On first thought, people wouldn't really notice the correlation between telemarketing and agriculture. However, agricultural businesses can really benefit and thrive from ...

GDPR Regulations, Penalties & How You Can Protect Your Business

Over the past few months, many companies have become subject to penalties under the GDPR. The maximum penalty for infractions against the GDPR can reach up to £20,000,000 or 4% of the business' annual turnover, whichever is greater. Although the maximum fine has not been given yet, many companies large and small have ...

How Can Telemarketing Aid IT Businesses?

The IT industry has so many different aspects from building computer systems to creating software, from website design to animation. Not all aspects of the industry will benefit from telemarketing as much as others. But the companies that specialise in the areas that can benefit from telemarketing will have a ...

Who Are Telemarketers?

It may come as a surprise, but when it comes to doing business, it’s not the goods or services that matter most: it’s the human interaction. In our core, we are all emotional beings and when it comes to B2B sales, it’s often the emotional and social factors that influence one’s decision. This is why the role of B2B telemarketers is so critical and the unique skill set they possess can ... 

What Is GDPR & How Will It Change Marketing?

GDPR refers to the General Data Protection Regulation passed by the EU in 2016, though it will not take full effect until 2018. This legislation is intended to help streamline and strengthen digital data protection for those in countries included in the European Union. Due to the 2 year transition period, businesses have some time to learn about this new regulation and what it means for them specifically. Fortunately, those who deal internationally will find the process easier since GDPR completely unifies ... 

Why Outsource Telemarketing?

Outsourcing telemarketing services can benefit your association and enlarge your current client connections. A pioneer in outsourcing can encounter all your telemarketing needs. We can increase your revenue by proficiently closing sales through our ...

Digital Marketing or Telemarketing? Who Is King Of The B2B World?

In today’s business to business world, so many companies focus on only one or the other, digital marketing or telemarketing. The companies that combine their marketing strategies are ...

The History Of Telemarketing

The telephone has been around since the early 1900’s, but it wasn’t until the 1970’s that it started to come into prominence in business. The technology was advancing, as well as computers and databases. This rise in processing power was enough for centralised call centres to emerge. This gave businesses the opportunity to ...

Telemarketing For Accountants

So, how can telemarketing services help your accounting firm succeed? Good telemarketers are typically great listeners with a genuine interest in people. By cold-calling, they can not only convert prospective clients but also find you high-quality leads, leading to a staggering return on investment (ROI). High ROI isn’t the only advantage telemarketing has for accountants: it’s also a fantastic way to ...